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The Keg

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The Keg Steakhouse and Bar
Company typeSubsidiary
IndustryRestaurants
PredecessorThe Keg and Cleaver
FoundedNorth Vancouver, British Columbia
(1971; 53 years ago (1971))
FounderGeorge Tidball
SuccessorThe Keg
Headquarters,
Number of locations
160 (February 2018)
Areas served
Canada
United States
Key people
David Aisenstat
(former owner, now senior Recipe Unlimited executive and Director)
ProductsSteak, ribs, chicken, and seafood
OwnerRecipe Unlimited
Websitethekeg.com

The Keg is a Canadian-owned chain of steakhouse restaurants and bars in Canada and the United States. The original "The Keg and Cleaver" restaurant was founded in 1971 by George Tidball in North Vancouver, British Columbia. By February 2018, The Keg had expanded to 160 locations in Canada and the United States, when Canadian food industry giant Cara Operations (now known as Recipe Unlimited) purchased the chain for $200 million, from then owners David Aisenstat (49%) and Fairfax Financial (51%).

History

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The Keg on King Street West in Downtown Toronto's Fashion District.

The company was founded in 1971 in North Vancouver, British Columbia as The Keg 'n Cleaver by George Tidball at one very small, downstairs location in an old industrial building in the Moodyville area of lower Lonsdale. Today it operates in nine provinces (excluding only Prince Edward Island) and five American states.[1]

The Keg is well known for buying up historic properties, refurbishing them and turning them into restaurants. Examples of this are the Keg Mansion in Toronto, and the Keg Manor at the Maplelawn Estate in Ottawa. The Downtown Winnipeg location opened in 1975 as The Keg and Cleaver in the former Hudson's Bay Company Garage on Garry Street, where it still operates today.[2] Other notable heritage restorations are the Keg in Kamloops, British Columbia, which was a CN Station; and in New Westminster, British Columbia, formerly the city's CPR station. The Old Strathcona location, restored and opened in Edmonton, Alberta just three years after Tidball opened the first Keg, was built in 1912 as the Scona Apartments and Scona Garage, one of the earliest automobile sales and service locations in that city. This location has since closed. [3]

Operations

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100th location of The Keg was built in Moncton, New Brunswick in 2007.
The Keg in Richmond Hill, Ontario

The Keg's financial and physical operations have been managed by David Aisenstat for a number of years.[4] The restaurants operated as Keg Restaurants Ltd. (KRL), with Aisenstat involved in selling to the British firm Whitbread PLC in 1987.[4] In 1997, Aisenstat arranged financing a purchased 100% of KRL back from Whitbread.[4]

In 2002, KRL created The Keg Royalties Income Fund, sold through a public offering on the Toronto Stock Exchange, trading as TSXKEG.UN. The Fund owns the trademarks and intellectual property of "The Keg", and receives an annual royalty of 4% of gross sales for restaurant locations in the Royalty Pool. KRL kept a 99-year license to use the name "The Keg"; it also provided management services to The Keg Royalties Income Fund at no cost as part of its long-term royalty and licensing agreement. The Fund's creation presented the first opportunity for the public to trade in any portion of The Keg group of companies, which were previously fully private.

On February 4, 2014, Aisenstat sold 51% of his private holdings in The Keg to Fairfax Financial, a publicly traded Canadian holding company.[5] The transaction also introduced another indirect way for the public to invest in The Keg, by investing in Fairfax Financial.

On January 23, 2018, it was announced that Canadian food industry giant Cara Operations was purchasing KRL for $200 million.[6][4] The deal closed in February 2018,[7] with Fairfax Financial and David Aisenstat sharing $105 million plus 3.8 million Cara subordinate voting shares.[4] Aisenstat joined Cara's board of directors[7] and assumed executive oversight of the higher-end brands within the 19 restaurant chains then held by Cara.[4] Cara also announced that the acquisition had prompted the company to change its own name,[6] confirming on May 10, 2018 that it would be renamed Recipe Unlimited Corporation.[7]

See also

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References

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  1. ^ The Keg, Franchise Information Archived 2014-04-09 at the Wayback Machine
  2. ^ "115 Garry Street - Hudson's Bay Company Garage" (PDF). City of Winnipeg. May 2018.
  3. ^ "Scona Garage & Apartments". Edmonton Heritage Council. Retrieved 2018-06-18.
  4. ^ a b c d e f Deschamps, Tara (2018-01-25). "The Keg steakhouse chain to be sold to Swiss Chalet owner Cara Operations in $200M deal". The Canadian Press. Global News. Retrieved 2018-06-18.
  5. ^ The Keg Royalties Income Fund - Annual Information Form - March 29, 2017 - SEDAR Archived 2017-09-03 at the Wayback Machine
  6. ^ a b Read, Meegan; Staff Writers (2018-01-23). "Owner of Harvey's, Swiss Chalet buying steakhouse chain The Keg for $200M". CBC News. Archived from the original on 2018-01-23. Retrieved 2018-06-18.
  7. ^ a b c "Cara Reports Q1 2018 Results Led by Solid Same Store Sales Growth". CNW. 2018-05-10. Archived from the original on 2018-06-08. Retrieved 2018-06-18.
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